Business Strategy

Setting a strategy for your business, after a thorough analysis of your entire business environment, will give your company the best chance for success. As a Part Time CFO, we can lead your organization through this process, at both the macro and micro level.

Give your company the best chance for success

Developing a strong, thorough business strategy requires a 360-degree approach that considers all factors of your business’ success, whether internal, external or a blend of both. Stepping back to gather all the pieces of the bigger picture takes careful calculation and clear direction. Part Time CFO has the expertise and knowledge to help create a strategy for your team that sets you apart from competitors, identifies your company goals and highlights the steps to reach your objective effectively, giving your company the best chance for success.

What is a business strategy?

A business strategy is a high-level plan for an organization to follow in order to set and achieve sustainable business goals. Your business strategy focuses on not only the end goal, but it also highlights the steps required to accomplish them.

Components of a business strategy

Each business has unique competitors, customers, and trends that push and shape business outcomes. The goal of a business strategy is to outline where your business is currently, and what its priorities should be. By analyzing internal and external factors, a business strategy sets your company on the path to success.

Internal factors

The internal factors we look at include anything that is controlled within the company that impacts its success and strategic direction, such as:

  • Strengths and weaknesses of the company.
    Our team investigates the strengths that propel your business when deciding on improvements and acknowledges your internal weaknesses so changes can be made to strengthen them.
  • Current financial performance of the business.
    We analyze your current finance and cash flow performance to better develop the scope of your strategy moving forward.
  • Staff and company morale levels.
    We understand that motivated and valued staff makes a business thrive, and as a member of your team, we work towards maintaining that positive work ethic.

External factors

A business strategy should also prioritize its focus on the external business environment – the uncontrollable, unpredictable factors that can shape company results, including:

  • Consumer behaviour patterns.
    In today’s business environment, it’s important to keep up with the ever-changing minds of the modern consumer. The Part Time CFO team dives into what drives them to buy.
  • Sales and marketing trends within the industry.
    Staying ahead of the competition starts by knowing the road ahead. A business strategy should always look into the trends happening in your industry now and in the future.
  • External opportunities and threats.
    By analyzing forces out of your control like supplier and buyer power, new entrants into your market and substitute products, you will be better prepared to defend your business’ market position.
  • State of the competition.
    A competitive analysis enables us to provide your company with the insights needed to understand how your products or services perform and how to best restructure your strategic plan to come out on top.
  • Political and legal policies that impact business operations.
    Government regulations and laws cannot be pushed aside. A thorough analysis of the laws associated with your business will help keep your company out of hot water and operate legally and ethically.

Benefits of a business strategy

Organizing a business strategy will help provide growth and clarity while inspiring your team for success.

  • Develop organizational clarity and direction
    Creating a company strategy will help frame the future of your business, allow you to regain clarity and focus, and help identify the ideal direction to take.
  • Be more prepared
    A business strategy will prepare your business for upcoming trends and shifts in the industry and help minimize operational risks by developing a detailed plan and putting it into motion.
  • Make your people happier
    Aligning your employees with a business strategy they can support and paving the way for proper procedure implementation, increases production levels and helps mitigate employee turnover.
  • Better understand the current business situation
    Compiling a strategy for your business gives you the ability to step back and analyze your company from multiple perspectives. With Part Time CFO services you’ll have a professional, experienced team looking at company strengths and weaknesses to make a better-informed decision.
  • Have a clearer vision for the future
    Your business strategy will help predetermine the fate of your business by creating a clear map for your team to follow. Navigate through the unknown obstacles and feel a great sense of preparedness with help from Part Time CFO.